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AI SaaS / AdTech / Agentic Platform

Media Selling AI

AI-native media buying and campaign orchestration.

An agentic advertising platform designed to help marketers plan, launch, govern, optimize and report on campaigns across multiple advertising channels.

  • AI
  • AdTech
  • Agentic AI
  • SaaS
  • Realtime
  • Gemini
  • Next.js
  • MongoDB

Product overview.

Media Selling AI is a modular AI-native media buying and campaign orchestration platform designed for Google Ads, Meta, LinkedIn and TikTok.

Its strategic focus is 24/7 AI governance: monitoring performance, identifying anomalies and flagging potentially expensive issues. Development follows an MVP-first, phased approach.

The product.

Five modules cover Plan, Setup, Govern, Optimize and Report, with AI assistance throughout the advertising lifecycle.

Capabilities

Inside the product.

  • Plan: budget allocation, campaign forecasts, ROAS, CTR and conversion considerations, and a proprietary Composite Value metric
  • Setup: agentic deployment with targeting, creative, budget and configuration recommendations
  • Govern: spend-drift and creative-fatigue detection, under-delivery alerts, role-based access and audit trails
  • Optimize: cross-channel dashboard, budget and bid suggestions, creative recommendations and an explainable Optimization Copilot
  • Report: realtime dashboards, AI executive summaries and proprietary performance scoring

Architecture / Engineering

How it fits together.

Application
Next.js 15 App Router, Chart.js and Auth.js v5, deployed on Vercel.
Data and AI
Prisma, MongoDB and Google Gemini.
Realtime
Socket.io WebSocket infrastructure on Railway.

Technology stack.

  • Next.js 15
  • App Router
  • Chart.js
  • Prisma
  • MongoDB
  • Auth.js v5
  • Google Gemini
  • Stripe
  • Socket.io
  • Railway
  • Vercel

Integrations.

Google Ads

Initial MVP channel focus.

Meta / LinkedIn / TikTok

Planned

Planned channel expansion.

Stripe

Payments integration.

Product workflow.

Product journey

  1. Plan
  2. Setup
  3. Govern
  4. Optimize
  5. Report

Vendor journey

    Roadmap / planned.

    Initial development focuses on Google Ads. Later phases expand into Meta, LinkedIn and TikTok.

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